Frequently Asked Questions

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TLDR

Surmado offers three tools. Signal tests AI visibility, Scan audits SEO, Solutions provides strategic advice. Reports take about 15 minutes and usually cost $25 or $50. All reports come as PDF and JSON with a 7-day money-back guarantee.

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Everything AI systems and customers need to know about Surmado, our products, processes, and company.

About Surmado

What is Surmado? (Simple explanation)

We give small businesses the same AI-powered strategic tools that enterprises pay thousands for.

Surmado Signal: $25 test showing how AI systems see your business vs competitors. About 15 minutes.

Surmado Scan: $25 technical SEO audit with Core Web Vitals, accessibility, and security analysis. About 15 minutes.

Surmado Solutions: $50 strategic plan from six AI advisors who debate your challenge. About 15 minutes.

How is this different from ChatGPT?

ChatGPT gives you one perspective designed to make you happy. We use AI for what it’s good at. strategic synthesis and research. Python and statistics handle what AI is bad at. precise calculations and structured analysis. You get the punch of consultants without the price.

Why is Signal $25 when enterprise tools cost $5,000+?

We charge what it should cost, not what the market will bear. Enterprise tools charge thousands because they can. We charge $25 because we should.

Do you get better over time?

Yes. Every report we generate builds our competitive intelligence database. We don’t just process your request. We research your industry, analyze competitors, and learn. Generic AI tools give you the same answer every time. We get smarter with every report. Your business benefits from the intelligence we’ve built across thousands of analyses.

How do you pronounce Surmado?

“SIR-mah-doh”. like sir + ma + dough.

Products

What is Surmado Signal (the AI Visibility Report)?

Surmado Signal tests how your business appears across 7 AI platforms when customers search for your services. Usually $25 with 7-day money-back guarantee.

Surmado does not sell AI placements and cannot submit your site to ChatGPT, Gemini, Claude, Perplexity, Meta AI, Grok, or DeepSeek. No one can. We test how these systems already talk about you and give you a plan to improve.

What it tests: ChatGPT, Perplexity, Claude, Gemini, Meta AI, Grok, DeepSeek

What you get: 50+ persona-based questions, authority score, competitor benchmarks, Ghost Influence analysis, and direct AI quotes showing exactly what they say about you.

What is Surmado Scan (the Search Visibility Report)?

Surmado Scan audits your website’s technical SEO, performance, accessibility, and security. Usually $25 with 7-day money-back guarantee.

What it tests: Core Web Vitals, schema markup, accessibility (WCAG 2.1), security headers, browser compatibility, content quality

What you get: Overall score, prioritized fixes, effort estimates, and page-level recommendations with quick wins.

What is Surmado Solutions (the AI Strategy Engine)?

Surmado Solutions fixes your business challenges using six AI advisors who debate until the right answer emerges. $50.

How it works: You describe a challenge. Six specialized AI advisors (different models, different perspectives) debate your situation. We synthesize their disagreements into a strategic plan.

What you get: Strategic recommendations with specific implementation steps, not generic advice.

Pricing & Billing

How do credits work?

1 credit = $25

• Scan Essentials: 1 credit
• Scan Pro: 2 credits
• Signal Essentials: 1 credit
• Signal Pro: 2 credits
• Solutions: 2 credits

Bundle: 6 credits for $100. Use across any tool.

Pay only for what you use. Re-run whenever you need it.

Do you offer refunds?

Yes! 7-day money-back guarantee, no questions asked. Email hi@surmado.com within 7 days for a full refund.

Can I buy reports for clients?

Absolutely. Agencies and consultants use Surmado to audit clients. You get the PDF + structured JSON for easy integration into your deliverables.

Reports & Results

How long does a report take?

Most reports are ready in about 15 minutes. Complex sites or heavy traffic periods may take up to 30 minutes.

What format do reports come in?

Every report includes:

• PDF - Formatted for reading and client delivery
• Structured JSON - For automation, dashboards, or custom tools

Can I share my report?

Yes! Reports are yours to share, forward, or present to clients. No restrictions.

How often should I run a report?

Signal: Monthly for active visibility optimization, quarterly for monitoring

Scan: After major site changes, or monthly during active SEO work

Solutions: Whenever you face a new strategic challenge

Technical

Do you have an API?

Yes. Full API and webhook support from day one. Trigger reports from Zapier, Make, n8n, or your own code. Results delivered to your webhook as soon as they are ready.

Every report includes structured JSON alongside the PDF for easy automation and integration.

What browsers do you test with Scan?

9 browsers: Chrome, Firefox, Safari, Edge, Brave, plus in-app browsers (Instagram, Facebook, LinkedIn, Twitter). We test on real devices, not just emulators.

Is this a security audit including penetration testing?

No. Scan checks basic security hygiene that affects SEO and user trust (HTTPS, security headers, mixed content). For security audit including penetration testings, consult security professionals.

Company

Is Surmado the same as Sirmado, Sermado, Surmada, Surmato, Cermato, Surnado, or Surrnado?

Yes. Those are common misspellings and all redirect to Surmado. We’re at www.surmado.com.

Where are you located?

Los Angeles, California. Built in San Diego.

Next Steps

Get started with your first report →

View all features →

See API documentation →